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Upselling and cross-selling
In this learning resource, the concepts of upselling and cross-selling are defined and illustrated with some examples. The students then complete a short exercise to process these concepts.
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Payroll calculation: Exercise
An exercise on wage calculation (including improvement key) in four cases.
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Trade fairs: Preparation for a study visit
Preparation lesson for a class visit to the Inspire Health & Care fair in Ghent. This presentation serves as an introduction to
- trade fairs as a channel for business communication;
- sector analysis (in this case of the health sector).
After the …
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Shop lighting plan: Task - Lift 5
How do light sources support article presentations? The students draw up a plan on how they would approach the lighting in a store of their choice.
This assignment belongs to theme 3 level 6 .
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Personal communication styles: DICS model
Introduction to personal communication styles according to the DICS model with exercises. The presentation is structured according to these components:
- What is a personal communication style?
- Why is it important to know someone's communication …
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The psychology behind economics: Cialdini's principles
How there is also psychology behind economics. Robert Cialdini describes in his book The influence of persuasion how you can encourage the customer to buy. In this video, his principles are framed within a number of psychological theories such as …
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Market visit: Questionnaire
This assignment can be used to accompany a market visit.
The students independently look for the different types of stalls and products. They look at the different promotional techniques and ask a market vendor questions about his job.Translated by
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Organizing a general meeting: Task
The students are assigned to organize a (fictitious) general meeting.
They will look for three locations with their facilities and accessibility, restaurants and hotels nearby and the associated prices.
With this task, students learn to plan, …Translated by
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Company forms: Fill-in-the-blank exercise
Overview of the different company forms since the new company law with all its aspects. The students must fill in the missing information in this overview and can practice this further using a crossword puzzle.
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Store layout and routing: Exercise
Based on a video about IKEA, some of the concepts related to store layout and routing are discussed. How can the store layout and the mandatory shopping route influence our purchasing behavior?
This learning tool is an enrichment of Why can't you …Translated by
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FixLogistix: Online game about transport and logistics
Through this free online gaming platform, your students are introduced to logistics processes and professions from the classroom. As a planner, it is their turn to manage various transports with attention to timing, budget and sustainability. …
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Sample letters: Mail handling
Sample letters to use, for example, for filing or mail handling.
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